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1Z0-425 exam Dumps Source : Oracle Fusion CRM: Sales 2014 Implementation Essentials
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Test appellation : Oracle Fusion CRM: Sales 2014 Implementation Essentials
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: 146 true Questions
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Oracle made a bold circulation into cloud CRM this month, however what does it influence for rivals love Salesforce and Microsoft and Oracle's personal Siebel clients?
The CRM (client relationship management) market acquired moderately busier this month with the entry of Oracle's lengthy-awaited Oracle Fusion CRM, which is likewise the foundation of Oracle's unique Public Cloud.
because the newest entry in a extremely competitive market, Oracle (NASDAQ: ORCL) will necessity to stand out to gain observed. So how does it stack up towards conditional offerings from the likes of Microsoft, Salesforce.com and SAP? and perhaps more importantly for Oracle's longtime consumers, will Oracle Fusion CRM spell the conclusion of CRM On Demand, its current cloud providing in line with Siebel, and Siebel CRM?
"The Oracle cloud is a bit different," illustrious Oracle CEO Larry Ellison when he added the product suite on the Oracle OpenWorld 2011 user convention recently.
The Oracle Public Cloud is both a platform as a service and purposes as a provider, he defined.
"the key change is the Oracle Public Cloud is based on industry requirements and helps replete interoperability with other clouds and your information center on premise," he mentioned.
by using standards, he primarily intended Java. Oracle's cloud claims to dash any app written in Java.The conclusion of Siebel and CRM On Demand?
one of the most main concepts of the Fusion purposes structure endeavor was to bring the optimum concepts, architectural patterns and enterprise practices of every unique "legacy" applications (eBusiness Suite, PeopleSoft, JD Edwards, Siebel CRM, Retek, and the like) into the unique suite, wrote Alexander Hansal in his October 17 weblog publish.
Hansal, a technical teacher in Siebel and an Oracle consultant, wrote, "The expert eye will behold run-of-the-mill 'Siebel patterns' in Fusion CRM. having said that, the requirements for CRM hold tremendously modified within the ultimate years, so there are lots of unique things as well."
Hansal stated Siebel clients hold three alternatives: dwell with their legacy software through upgrading to the most mature edition (Siebel 8.1.1); augment their current legacy app with unique functionality provided by the Fusion applications stack; or ditch the legacy stuff and include the unique Fusion world.
purchasers can simply improve, he believes, as a result of Fusion purposes are designed from the ground as much as co-exist with Oracle's legacy apps.
Hansal concluded: "I believe that Siebel CRM isn't dead. Too many hours and greenbacks/euros/rubel were spent by using valued clientele in Siebel projects to naively account that they're going to just dump it focused on edition 1 of Fusion CRM.
"whereas I continually don't enact too a first-rate deal IT crystal balling, they should behold one more decade of thriving Siebel initiatives, but there is a brand unique flower within the backyard which they mustn't forget about (translates to: awaken and gain trained on Fusion applications."Oracle Public Cloud: The finished CRM package?
"Oracle is the simplest seller that gives a comprehensive suite of commercial enterprise solutions in the cloud, which comprises each utility capabilities and platform ones," travel Chowdhry, managing director of fairness research at global Equities analysis, wrote in a concomitant research word.
Oracle's application functions encompass Fusion CRM, Fusion HCM and convivial Networks, while its platform capabilities encompass Java functions and Database features – and simply this week, Oracle added cloud consumer provider with the acquisition of RightNow.
Oracle claims, amongst different issues, that its Oracle Fusion CRM Cloud service allows for groups to blend client and product master records assistance with every unique CRM approaches – which the supplier says is a primary for cloud-primarily based CRM options. Oracle additionally claims that the service supplies a consolidated consumer center for every unique CRM company approaches.Oracle Shuns Multi-tenancy
however Ellison indulged himself and his captive audience in taking pot pictures at Salesforce, Forrester research analyst James Staten referred to he believes the Oracle offering may well be extra of a direct competitor to Amazon net capabilities than force.com.
The strongest facts is in Oracle's stance on multi-tenancy, stated Staten, noting that Ellison shunned a tenancy model developed on shared facts shops and utility fashions, that are key to the profitability of Salesforce.com (and most proper SaaS and PaaS options).
The Oracle Cloud offering is based mostly not on multi-tenancy, but on virtualization containers that allow valued clientele to seamlessly switch back and forth between the deepest and the common public clouds.
"Oracle will wee doubt utilize its personal Xen-based hypervisor, OracleVM, instead of the enterprise commonplace VMware vSphere," illustrious Staten, noting that image conversion between the two systems is pretty effortless.
whereas many enterprise infrastructure and operational specialists will cheer this approach, this IaaS-centric structure is much more aid-intensive for assisting diverse valued clientele than the Salesforce mannequin, Staten mentioned.
Microsoft seems to account Salesforce, as its windows Azure model applies tenancy at the software smooth as neatly, he brought.
a magnificient promoting factor for Oracle may be that the very Fusion middleware software sold on-premises is accessible in the cloud and that the programming model for Oracle Public Cloud is the very open necessities-primarily based languages of Java, BPEL and web features.
"this is in transparent contrast to the walled gardens of most different PaaS choices," observed Staten. "Microsoft comes closest to this value proposition as most open languages and web features are supported however the middleware features of Azure are not one-for-one with their on-premise equivalents."
little question some IT professionals will laud this architectural consistency, as it tremendously eases the migration of Java apps between on-premises and cloud.Pricing and Financials Coming
whereas Ellison introduced a collection of cloud features – 4 SaaS functions and four PaaS capabilities – best a subset of those seem on the cloud.oracle.com website.
only the business's database and Java capabilities are shown as PaaS features, with the already pre-current CRM and human capital administration as SaaS functions.
Staten talked about administration and Fusion Financials (Oracle eBusiness Suite) are anticipated to observe at the SaaS layer, with a data provider to supposedly vie Azure. lots of unknowns continue to be for this service, the greatest being pricing, mentioned Staten.
whereas Ellison mentioned an AWS-like pay-per-use mannequin, he additionally mentioned the requirement of a subscription.
As every illustration will encompass as a minimum both an Oracle database or a WebLogic app server, clients can expect each specimen to can permeate excess of Amazon's $0.08 for a wee VM, referred to Staten.
SAN FRANCISCO, CA--(Marketwired - Sep 24, 2013) - SpringCM®, a Silver smooth member of Oracle PartnerNetwork (OPN), nowadays announced that the business's content Cloud capabilities had been integrated with Oracle sales Cloud (Fusion CRM). SpringCM's Cloud content capabilities along side Oracle sales Cloud gives a unique destination for storing, sharing and working with content, from concept to completion, on very nearly any machine. The integrated respond gives Oracle revenue Cloud users one-click entry to revenue-linked documents, enabling them to improved manage content, comparable to charges and contracts, every unique over the income process. The integrated solution is now obtainable in the unique Oracle Cloud market.
SpringCM will parade the built-in Oracle sales Cloud and SpringCM respond within the Cloud Pavilion at Oracle OpenWorld 2013, September 22-26.
SpringCM and Oracle revenue Cloud Fusion the integration of Oracle sales Cloud and SpringCM content Cloud functions helps revenue and operations groups dispose of the time-ingesting snags in revenue cycles, which can assist agencies recognise extended profits volume and velocity. SpringCM combines the ease-of-use of customer cloud storage services with potent enterprise-class content material administration capabilities designed to spot content to work.
using a full-featured SpringCM folder embedded in Oracle revenue Cloud, users can easily and every unique of a sudden add and drudgery with existing content with out leaving Oracle. users can edit, participate and collaborate on content material, such as advertising and marketing substances, proposals, fees and contracts, with inside crew individuals and external shoppers and partners. And clients can every unique the time hold probably the most present content material with SpringCM's prosperous aid for versioning, retract a peer at/check in, notifications and distinctive audit trails and manage over who can view and adjust content.
further elements consist of:
"SpringCM ties into Oracle revenue Cloud for an accelerated and utterly built-in earnings and shrink administration procedure," observed Jonathan Leitner, Senior vice chairman of company evolution at SpringCM. "Giving earnings groups one-click access to content material makes every thing quicker and easier -- from shrink introduction through negotiation, adjustments, approvals, signatures, archiving and renewals. Reps can focal point on prospects, shoppers and shutting offers, as an alternative of chasing content. With Oracle earnings Cloud and SpringCM, agencies can without delay and dramatically augment their earnings processes."
About SpringCM SpringCM is a frontrunner in content Cloud capabilities for the enterprise. companies deserve to enact greater than shop and participate content material -- they necessity to Put content to drudgery to quicken up company consequences. SpringCM helps international manufacturers and public sector businesses -- Google, facebook and the Commonwealth of Virginia, among others -- solve content material-connected issues that stand within the passage of optimizing revenues, chopping costs, and mitigating risk.
About Oracle PartnerNetwork Oracle PartnerNetwork (OPN) really first-rate is the newest edition of Oracle's ally application that offers partners with outfit to superior improve, sell and Put into upshot Oracle options. OPN really expert offers materials to educate and aid really first-rate abilities of Oracle items and solutions and has developed to value Oracle's growing product portfolio, ally basis and commerce chance. Key to the latest enhancements to OPN is the capacity for companions to differentiate via Specializations. Specializations are executed through competency construction, company effects, talents and proven success. To determine more talk over with http://www.oracle.com/companions.
trademarks Oracle and Java are registered logos of Oracle and/or its associates.
The circulate comes as Oracle ramps up its revenue and advertising efforts around the Oracle Fusion CRM, Oracle Human Capital management and Oracle Financials purposes the commerce began transport late remaining year.
under evolution for greater than six years, the Fusion functions are designed as the follow-on to the company's own E-company Suite functions and its got PeopleSoft, Siebel and JD Edwards products.
[Related: Oracle Completes Taleo Acquisition, Extends HCM Cloud Application Offerings ]
"We truly behold their partners as a key a fraction of their approach to gain Fusion out into the market," mentioned Joel Borellis, Oracle group vice chairman, ally enablement, in an interview.
Oracle is advertising the functions to present shoppers as add-ons to its older items, as next-generation replacements for these applications, and to expertise unique customers. Oracle Fusion applications can dash as cloud purposes or be carried out on premise.
the unique specializations will back companions promote, implement and aid the Fusion purposes, Borellis noted. "We're relying on the channel from an implementation point of view. They behold a service possibility there. And they behold unique clients as a chance."
the brand unique components consist of on-line Fusion studying centers, which give technical documents and government briefings; on-line implementation-concentrated practising classes in the course of the OPN expertise Zone; and 23 instructor-led working towards classes provided through Oracle tuition.
partners ought to finished the practising classes to be certified or "really expert" in working with the Fusion purposes. The seller is now offering specialization checks for sales and pre-sales personnel in Oracle Fusion CRM, Oracle Fusion Human Capital administration and Oracle Fusion Financials applications. Specialization assessments for solution issuer technical personnel members who installation the Fusion functions are at the jiffy beneath development, Borellis referred to.
Oracle expects lots of its global system integration companions -- 10 of whom are exact "diamond" companions -- to tackle the Oracle Fusion applications specializations. but Borellis spoke of Oracle is likewise counting on many regional methods integrators who are gold and platinum companions to likewise seek specialization popularity.
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The editors of CRM magazine would love to extend their deepest appreciation to those who took part, in degrees big and small, in evaluating this year's CRM Market Awards. This issue, and the Market Awards themselves, would not hold been workable without the contributions of these judges, assessors, commenters, and raters. Thank you to: Raj Agnihotri, aide professor of marketing and director of research, Schey Sales center at Ohio University; Leslie Ament, vice president, customer intelligence research and client advisory service, Hypatia Research Group; William Band, vice president and principal analyst, Forrester Research; Jeff Cotrupe, global program director, ACEM and OSSCS, Stratecast | Frost & Sullivan; Jim Dickie, managing partner, CSO Insights; Michael Fauscette, group vice president, software commerce solutions, IDC; Paul Greenberg, president, The 56 Group; Jim Harris, consultant, Obsessive-Compulsive Data Quality; Andy Hayler, president and CEO, The Information Difference; Jeff Kaplan, founder and managing director, ThinkStrategies; Steve King, partner, Emergent Research; Brent Leary, cofounder and partner, CRM Essentials; Laurie McCabe, partner, SMB Group; John Ragsdale, vice president, technology research, Technology Services Industry Association; Martin Schneider, CRM analyst, 451 Research; notice Smith, CEO and chief research officer, Ventana Research; Suresh Vital, vice president, practice leader, Forrester Research; Ray Wang, CEO and principal analyst, Constellation Research.
The CRM market continues to prove its worth with some impressive growth. According to one analyst firm's CEO survey, CRM is the most faultfinding locality of investment to help commerce over the next five years. Fueling this growth are investments in software-as-a-service, social, mobile, analytics, and even gamification applications. Find out which vendors are ramping up these offerings and best responding to industry needs in this year's Market Leader awards.
Enterprise Suite CRM
The MarketThis year, CEOs rated CRM as the most faultfinding locality of investment to help their commerce over the next five years, according to Gartner's 2012 CEO Survey. Global CRM software revenue totaled $12 billion in 2011, a 13.5 percent augment from 2010. Software-as-a-service (SaaS) deployments continued their growth trend, accounting for 32 percent of the CRM software market in 2011.
CRM vendors are increasingly tasked with tying workflows, analytics, mobile, and convivial components into an experience-driven solution that addresses the entire customer journey, according to Gartner.
Microsoft earned a solid score of 4.0 in cost for its pricing strategy. There has been a changing of the guard for Dynamics CRM this year, with Microsoft naming Dennis Michalis as common manager of Microsoft Dynamics CRM, a Move analysts approved. The hiring of a unique corporate vice president for Dynamics this spring was equally well-received. "With the arrival of Bob Stutz, competitors can expect a shift to the enterprise," comments Ray Wang, principal analyst and CEO of Constellation Research. While Wang applauds Microsoft's offering election in deployments, Paul Greenberg, president of The 56 Group, notes that Microsoft's convivial and analytics components necessity to be strengthened.
NetSuite's scores were consistent with category averages across the board. love some others on the leaderboard, NetSuite is paying watchful attention to cloud commerce. This year, NetSuite unveiled its commerce-as-a-service solution, SuiteCommerce, allowing enterprises to manage commerce and customer interactions through a cloud platform on NetSuite's ERP/CRM commerce management application. John Ragsdale, vice president of technology research for the Technology Services Industry Association, calls NetSuite's integrated professional services automation and CRM a "major plus for an OnDemand solution."
Oracle made their leaderboard again, with first-rate reason. Of every unique the enterprise CRM vendors evaluated, Greenberg says Oracle "might hold the most complete functionality." Other analysts agreed, giving Oracle a 4.2, the top score for functionality. Brent Leary, ally at CRM Essentials, notes Oracle's "acquisition spree" over the ultimate 18 months, picking up RightNow Technologies, Taleo, Endeca, Inquira, Market2Lead, Collective Intellect, and Vitrue, "which has allowed it to [add] top-notch functionality to its traditional CRM offerings." Leary mentions Oracle's developing a "broad focus on customer experience—and dividing that focus into B2B and B2C workflows, processes, and solutions."
An lively player in this spring's string of big-name acquisitions, SAP again makes its presence known in the enterprise suite CRM category. Acquiring cloud-based commerce commerce company Ariba for $4.3 billion reinforces the fact that "people are getting into end-to-end commerce," Wang says. Cloud-based enterprise network and procurement is a $5 billion market, and SAP wanted a piece of it. Martin Schneider, CRM analyst at 451 Research, says SAP is essentially "rebuilding what it's doing" in terms of mobility and analytics. "[SAP is] entrenched in so many magnificient businesses on the back finish side with the financials that they can retract the time [and] enact it right. I believe SAP is going to approach back in CRM in a magnificient way," Schneider says. SAP's score of 3.9 for company direction was solid, but not without a nod to the movement that awaits.
Salesforce.com, their enterprise victor, showed off a prime score of 4.5 for company direction. The company continued to wow judges this year, especially with its $50 million acquisition of SaaS solution Assistly (now Desk.com) ultimate fall. "While it brings convivial service functionality that can be used in the service cloud, it likewise is a service rooted in serving wee businesses," Leary says of Salesforce.com's multimarket reign. Oracle's pursuit of marketing automation (in its snapping up of Vitrue this May) was soon followed by Salesforce.com's acquisition of convivial marketing solution suite Buddy Media. "Salesforce.com continues to obtain a lot of moves," Schneider maintains.
One to Watch
KANA came in as their One to Watch, and while the company didn't obtain it to the leaderboard this year, Leslie Ament, senior analyst and vice president of Hypatia Research Group, says she is "favorably impressed" by the company's spring launch of the Service experience Management platform, which is targeted for the enterprise. "Ease of utilize is provided via a unique sign-on with one interface for agents, so that CRM data is available to them for history and determination back without having to access multiple screens," Ament says.
Midmarket Suite CRM
Last year's blurring of the lines between midmarket and enterprise CRM offerings has not cleared much. The likely trailblazers in the midmarket are those vendors that account for the surge in cloud, social, and mobile computing.
Expect to behold SaaS growth continue, as Gartner predicts revenues in the United States will total $9.1 billion in 2012, up from $7.8 billion ultimate year. That uptick carried out across the globe, with Asia-Pacific, Japan, and Latin America's growing adoption of CRM or ERP deployments.
Microsoft's release of Dynamics CRM 2011 continued to quake out with a Q2 2012 update, which included endemic back for mobile devices and planned upgrades in convivial customer care. "Microsoft showed some very thoughtprovoking visions at [Convergence 2012] and they're kindly of percolating," says Martin Schneider, CRM analyst for 451 Research. But he added that "it's thoughtprovoking what [Microsoft] can enact with every unique of its components to really create an experience-driven CRM." Laurie McCabe, a ally with SMB Group, says Microsoft "has hung in there [against competitor Salesforce.com] and that tenacity seems to be paying off. It's coming on strong." But the common word among analysts was that this vendor needs to juice up its analytics.
NetSuite took a solid 3.9 for company direction, a slight imerse from its 4.1 ultimate year, but analysts seemed pleased with this vendor's overall performance. Steve King, ally at Emergent Research, calls NetSuite "a considerable midmarket choice." While Paul Greenberg, president of The 56 Group, notes that "social components in the CRM component of its suite" are lacking, he did point out NetSuite's inherent nature as an ERP company.
NetSuite continued to pad its midmarket and enterprise ally network this year, introducing the cloud-based SuiteCommerce platform as a passage for companies to manage customers across numerous palpate points. "In terms of the bigger picture…it should be the passage people believe [about CRM]," McCabe says.
Oracle scored stout in functionality, nabbing a 4.1, a drop from ultimate year's 4.4. A 3.7 in company direction—among the lowest on their leaderboard—justifies analysts' "wait and see" sentiment, especially with Oracle's recent acquisitions. ultimate year, analysts had questions about how Oracle Fusion CRM was shaking out, and at press time, Oracle had just paired its customer experience suite, RightNow CX Cloud, with Fusion CRM—bolstering the multichannel view of the customer.
SugarCRM held its competitive pricing edge, earning a score of 4.1 for cost. John Ragsdale, vice president of technology research for the Technology Services Industry Association, calls Sugar "a solution that continues to expand," with customer satisfaction that appears to be "climbing." Analysts were sweet on this vendor for replacing IBM's Siebel Systems implementation with SugarCRM, which indicates to King that it's "moving beyond wee businesses."
Salesforce.com continued its winning streak, pulling the rug out from under its competitors for reputation for company direction with a score of 4.4. Salesforce.com's acquisition of Buddy Media further proved that the company planned to pad its social-media marketing capabilities. King calls Salesforce.com a "consistently stout vendor of midmarket CRM," and his praise was echoed by a declaration from McCabe that "Salesforce.com is soundless the leader."
Salesforce.com was sharp tangy on Oracle's heels for depth of functionality, earning a solid 4.0 for its bells and whistles. The vendor remains a CRM provider of election for enterprise, midmarket, and SMB users, Schneider says, who adds that Salesforce.com's "ability to…ramp up to $750 million in revenue before quickly attacking the enterprise…proves it runs the gamut really well."
One to Watch
Being snapped up by Oracle ultimate year for $1.5 billion did not damage RightNow Technologies' position as a might player, as it scored a 4.0 in customer satisfaction and retained its title as One to Watch. "This vendor has a significant offering with a first-rate reputation for customer satisfaction, depth of functionality, and company direction," says Leslie Ament, senior analyst and vice president of Hypatia Research Group. "After being acquired by Oracle, along with ATG, Endeca, and other front-office vendors, it will be thoughtprovoking to behold if RightNow will be able to maintain the smooth of customer satisfaction built up over many years."
Small-Business Suite CRM
When it comes to wee and midsized businesses (SMBs), cash is king. Affordability and pricing often retract precedence over intricacies in functionality, and this year's small-business suite CRM leaders are no exception.
Smaller sales and marketing teams demand a no-nonsense approach, and software-as-a-service solutions that zero in on an SMB's lines of commerce and build out an all-in-one product will be most competitively positioned.
Forty-one percent of SMBs report having a CRM system in spot this year, according to Forrester Research. Another 25 percent device to deploy a CRM system this year or beyond, indicating the wee and midsized environment is ripe for growth.
Microsoft made it on to their leaderboard for the second year in a row, following a four-year lapse. Steve King, ally at Emergent Research, says Microsoft has "great third-party support," and Martin Schneider, a CRM analyst at 451 Research, spoke of its many "interesting components, love the mobile platform." Still, in functionality, it settled in at 3.5. "I believe they hold a really great, considerable midmarket product, but I'm…skeptical that they are scaling it down enough for the ethical wee business," Laurie McCabe, a ally with SMB Group, asserts.
NetSuite inched up from its position as One to Watch ultimate year to spot on their leaderboard. While King praises the suite's "excellent functionality," he remarks that this is generally a solution geared toward larger wee businesses. While McCabe touts NetSuite's overall big-picture strategy, with impressive efforts in multichannel and e-commerce—namely, the introduction of the SuiteCommerce platform integrating ERP and CRM capabilities—she does point out that "you don't actually behold too many wee businesses buying NetSuite CRM." This may define why the vendor's company direction dipped slightly from ultimate year, dropping from 3.9 to 3.7.
Our winner in this category for five years straight, Salesforce.com did not waive its crown without a fight. It took top spot in company direction with a 4.2, and wee wonder. It continues to be seen as a top innovator among industry experts. "Some of Salesforce.com's acquisitions…[are not] necessarily pulled together and shipshape yet, but it's really the innovator," McCabe notes. But despite the all-around "excellence" in offerings King speaks of, Salesforce.com's small-business pulse appears less clear. Some [small businesses] really love it, says McCabe, "but there are others that find it getting a wee too convoluted."
SugarCRM carved out a niche again on the small-business suite CRM leaderboard, with a score of 4.0 in the cost category. King calls Sugar "a leader in open-source CRM, [offering a] solid product at a first-rate price." While it may seem Sugar has its eyes on the enterprise after integrating with the IBM LotusLive collaboration suite and replacing Siebel as IBM's on-demand CRM of choice, it is soundless positioned as a leader in the SMB realm.
Zoho stepped up its game and stole top spot as their winner with a 4.5 for cost and a 4.0 for functionality. Analysts had plenty of positive things to recount about this vendor. "Zoho CRM is cost-effective, simple to use, and continues to add on attractive functionality priced love an a la carte menu, which enables smaller businesses to scale as necessary," says Leslie Ament, senior analyst and vice president of Hypatia Research Group. John Ragsdale, vice president of technology research for the Technology Services Industry Association, counted Zoho among the "rising stars" for small-business CRM. This year, Zoho gave its user interface a replete facelift, added a plethora of features love Pulse for internal collaboration, came out with myriad mobile integrations, and integrated Zoho back with Facebook and Twitter.
For the wee commerce that requires functionality at a expense it can afford, "Zoho is emerging as a very stout candidate," Schneider says. Zoho has that disruptive star quality, he points out, adding that "Salesforce.com disrupted the Siebels of the world and [now you see] Zoho disrupting Salesforce" in on-demand, small-business CRM.
One to Watch
Sage was nudged off the leaderboard, but positioned itself as their One to Watch. This year, Sage launched a Cloud Platform with Essentials and Professional editions, as well as mobile back for devices such as Android and iPhone. While King says Sage has "fallen a bit behind in the cloud" in comparison to some of its counterparts, analysts' scores soundless reflected that Sage offers a cost-effective solution for wee businesses, earning a solid 3.7.
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